Concealed Wines team that work with the Chinese market are all very experienced in wine. Below comes a brief presentation of the team. If you have questions or concerns about the Chinese market please take a contact and we will make sure to help you out.
CALLE NILSSON – PROJECT MANAGER
Very experienced in European wine business. Calles role in this project is to act as project manager for particular wines Concealed Wines Asia source for its clients. Calle is also a co-founder of Concealed Wines and besides of acting as project manager for wine sourcing projects, Calle also make sure that business development always happens in the company.
SIMON KÄLLQUIST – SOURCING & BLENDING
Graduated in 2003 his sommelier education, at this stage one of the youngest sommeliers in Sweden. Simon has a professional background as sommelier working as sommelier and manager at the most well-established fine dining restaurants in Sweden as well as Norway. Simon has a great interest in wine and beverage products, as well as food, and not least the combination of food and wine. Simon has also a vast experience of blending of wine, after several years working with wine product development.
BOB LI – SALES & NETWORKING
Co-founder of AWSG. Bob Li has been in the Chinese wine business for more than 10 years’ time and is today very experiences in this market. Bob´s responsibility in this project is to network and to understand the needs from our buyer clientele. Bob has an excellent idea about the Chinese pallet and help us to understand very particular demands in the market.
EDOARDO TORNIELLI DI BROGOLAVEZZARO – SALES & LOGISTICS
CEO and co-founder of AWSG. Before Ed was consulting in the wine industry together with Bob Li. Ed is from Norther part of Italy and have many years’ experience from dealing with the Chinese wine market. Edoardo’s role today is to manage the sales team in China together with Bob in order to scale up our activities in China. Furthermore Edoardo is export in OEM projects.
LI SYUN – SALES
Covering Macau region of the Chinese market. Have worked in the sales business for over 9 years, where last 3 years has been dedicated to sales of wines in particular. Has worked for our partner Australian Wine Supply Group since 2 years. From June 2016 x works in particular with sales of European wines and focus is on entry level range of products.
LUCY WU – SALES
Market coverage of Shanghai region with surroundings. Have worked with sales of wines for 5 years and was recently recruited by our partner in China in order to assist team of AWSG to start and sell European Wines to its client base. Before X has worked with European wines in particular French wines.
WANG CHU – SALES
Cover the Beijing region with surroundings. Has been working at AWSG for 2 years and will from June 2016 focus on sales of European wines, in particular the range of wines in mid and higher price segments.
ZHOU HSIEH – SALES
Market coverage Shanghai region. Work at AWSG since the company was established and was a very important person in the build-up of ASWSG current sales force. X will be the person in charge of the sales of European wines, with location from Shanghai, but also assist clients in other parts of China as well as the team of sales people as we grow.